Blog posts and Twitter conversations over the last week or so — in particular an emphasis on whether programming is the most effective way to contribute — seemed awfully familiar, but I didn’t realize why until I read Harlan Carvey’s observation, “Some analysts seem to look around, see how some others contribute, and say to themselves,…
Tag Archive: Social Media
Need beta testers? Tap the #DFIR community
If you’re a small and/or unknown digital forensic tool provider, getting people to beta test your tool(s) may be a challenge. Ideally, you’re located in an area where you can partner with local labs and their experts. But what if you want to expand into a new geographical location, or you’re so new that the…
What I’d like you to know about me
One of my favorite PR and social media expert resources has been, since I started in this business, Amber Naslund of Radian6. Not long ago Amber wrote a post which many people including me saw as quite gutsy, for a reason she herself pointed out in comments: We always talk about how this social media…
When not to use Twitter
I’ve been working lately with a subject matter expert who wants to drive traffic back to his blog/website. Aware of the digital forensics community on Twitter, he thought that site would be a good way to do it, but he wasn’t sure how. I plied him with the most tailored advice I could give about…
Are you part of the community you serve?
Eric Huber’s post about Guidance vs. AccessData touched a nerve (as you’ll see from the comments I left there). Over the last 18 months of business-building, I’ve read many a blog from marketing/public relations/social media people who all say the same basic things: If you want loyal customers who consistently buy your products and services,…