Articles written for different types of “earned” media demonstrate your expertise and leadership in your industry, region, or as a strategic complement to other industries. They help to spread a consistent message across platforms and can drive traffic to your website.
Relying on my trade-journalism experience, I’ll work with you to develop ideas, pitches, and full articles to publish in trade and other media.
Christa Miller is a fantastic writer with whom I’ve collaborated for many years. She is very knowledgeable about highly technical and complicated subjects and is able to translate them simply in a way that all readers can understand. Her work is consistently on time, well-written and researched. I highly recommend Christa.Tabatha Wethal, Editor
$1000-2000/article (priced according to editorial length guidelines)
Blog posts — “owned media” — work hand in hand with “earned media” articles, as well as your lead generation / nurturing and customer success marketing efforts. They:
- Contextualize earned-media articles in terms of your specific brand, products, and/or services.
- Introduce new campaigns and content, as well as new products, services, and their positioning.
- Leverage both employees’ and customers’ industry expertise (yep — you can open your blog to guest posts by customers!)
$350-1500/blog post (priced according to post length)